Behind the Scenes of a Podcast: Expectations vs Reality

Wondering what it's like to create, manage, and launch a podcast? See how reality stacks up against expectations in this honest look at the process.

Posted on www.jobskills.org on July 6, 2023 by Ray Rauth 

Podcasting has become one of the fastest-growing mediums for communicating with people. With the rise of technology, it's amazing how easy it is for anyone to start their own podcast and get their voice heard. If you're one of those people who have been thinking of starting a podcast, there are a few things you need to know. 

The sad truth is, most podcasts that are launched will fail and won't gain a consistent audience, regardless of how good the content is. That doesn't mean you shouldn't try it out. Podcasts can be really fun to create, and you just have to set realistic expectations. Don't be discouraged by the lack of initial success. Try to exceed everything you hoped for, and work hard at it. Remember, podcasting is a slow burn, but once you pick up momentum, you can't stop.

Podcast hosts and video sites like YouTube use AI to track their creators, and consistency is key. Think of it like pushing a car. When you start, it's really slow and hard, but eventually, it will start rolling easy. If you stop, you have to start pushing all over again. Keep the momentum going by putting out content regularly. Even if it is once a month, your audience will be expecting that, so you don't want to disappoint them.

Everybody wants to interview great guests. You're going to get a lot more no's than yes's, but don't let that discourage you. It's a numbers game, so keep taking your shots, and don't be intimidated by the person's status. Just keep asking, and I promise you that somebody will say yes.

You're probably not going to make podcasting your career, so make sure to keep it light and have fun. As soon as it starts to feel like work, than your working, and if you're not making money, what's the point? Don't focus on the money; focus on the fun. You can meet a lot of cool people and have a happy life.

While content is essential, investing in good equipment is as important. Nobody likes listening to a podcast with poor sound quality. A good microphone, headphones, and editing software can improve your sound quality significantly and give your audience a better experience.

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